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Dairy companies embrace new approach for Canada’s Digital Farm Show

Published on 04 September 2020
Canada's Digital Farm Show

A 27-year track record of connecting farmers and agribusiness is bringing long-standing and new exhibitors to Canada’s Digital Farm Show.

Canada’s Digital Farm Show, which takes place Sept. 15-18, is a digital-only edition of Canada’s Outdoor Farm Show, held annually since 1994. Activities at the show site near Woodstock, Ontario, will be streamed online to farmers via home computers, tablets and Android and iOS devices. Farmers participate for free.

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“We had a very clear mandate in creating Canada’s Digital Farm Show for 2020,” explains Owen Smelski, the show’s exhibits and demonstration manager. “This event reflects the same values and purpose of connecting farmers and companies in agriculture.”

During the four days of Canada’s Digital Farm Show, a powerful, interactive platform will match farmers to the activities most relevant to them and enable instant one-on-one conversations between farmers and exhibitors. Plot tours and equipment demonstrations – always among the most popular show events – will give farmers a between-the-rows, from-the-tractor-seat visual experience they haven’t had before. Dairy programming will be front and centre.

Smelski notes the digital-only format is drawing interest from farmers and exhibitors well outside the show’s traditional visitor radius. “Canada’s Outdoor Farm Show attracts farmers from dairy farming regions like eastern Ontario, Quebec and New York state,” he says. “We can now welcome even more farmers, from anywhere.”

Canada’s Digital Farm Show corporate partners or exhibitors include Lely North America, Kubota Canada, John Deere, BKT Tires, Brodie Ag & Industrial, Grandview Concrete Grooving Inc., Dairy Power North America, Gallagher Power Fencing, Supreme International Ltd. and more.

Canada’s Digital Farm Show provides the opportunity to connect with farmers in a year when that has been challenging, and the need to connect is as strong as ever. Visit Canada’s Digital Farm Show for more information.  end mark

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—Excerpts from press release

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